The Human Experience Company
Discover. Learn. Develop.
We are architects of connected EXPERIENCES
Who We Are
We are a digital-first integrated media solutions company with best-in-market execution excellence to deliver the best outcomes for our clients businesses.
Our Philosophy
We believe in shaking things up, using technology to create meaningful human experiences that’ll shape the future.
How We Work
Imagine a tribe of movers and shakers, that’s us! A dynamic bunch of professionals whose common passion is growing our clients’ businesses.
About us
WHO WE ARE
Welcome to Starcom Media Perspectives – where passion meets innovation! We kicked off our journey back in 2001 and hit the public radar in 2005, quickly becoming Nigeria’s No. 1 integrated marketing hub. Since then, we have grown in size and reputation and are now a member of the Starcom MediaVest Group, the largest media advertising network in the world. This alliance means we’ve got access to global tools to power our processes, top-notch training programs, and a commitment to worldwide compliance and accountability.
On the other hand we denounce with righteous indignation and dislike men who are so beguiled and demoralized by the charms of pleasure.
What We Do
We create meaningful connections and deeper relationships between brands and people.
Media Strategy & Planning
We’re the brains behind research-driven strategies that bring brands and people closer. Our plans aren’t just data-driven; they’re fueled by local insights to solve your business puzzles.
Media Buying & Control
Picture this: super-smooth processes that ensure efficiency and total transparency. That’s how we make your media investments work like a charm.
Digital Strategy
Tech, analytics, and seamless integration are our jam. We’re here to create digital solutions that pack a punch for your brand.
OOH Media Buying
Our out-of-home operations? They’re driven by experts using top-notch tools, jazzing up our strategic approach.
Media Tracking
We’re the night owls watching over your budget! 24/7 intelligence tracking across electronic, print, and digital platforms? You bet!
Business Consulting
We cook up world-class ideas – making us the go-to guys for concepts and implementations that rev up your business.
Research & Development
Informed decisions? It’s our thing. We dive deep into surveys and research to back up our recommendations.
Content & Creative Strategy
As the saying goes, “Content is king” – Crafting spot-on content and materials that spark action is how we rule this kingdom!
Audience Analytics
Knowing your audience inside out is at the core of our existence. We conduct consistent periodic focus groups sessions, online and offline surveys to validate industry data.
CASE STUDIES
(What we have Done)
INSIGHT DRIVING THE IDEA
Life in Nigeria can be demanding, often leaving people drained and craving a bit of simple happiness. Food plays a crucial role here, acting as a source of comfort and joy amid the daily grind.
SAMSUNG: Campaign – Join The Flip Side
To connect with target audiences aged 25-50, build online conversations that will increase the sales of our latest product, the Samsung Z Flip 5, positioning the brand as a market leader in its sector, while elevating overall awareness and brand affinity.
Campaign Name: Cadbury Bournvita Tech BootCamp
Cadbury nigeria launched the “bournvita tech bootcamp” initiative in 2019 to empower 9 to 16-year-old children with essential tech skills to prepare them to win in the future. Over 10,000 kids have benefitted from this initiative, which aims to improve literacy and equip them with digital capabilities.
Campaign: Tom Tom ForItvers Challenge
To connect with the GenZ’s as well as their passion points and project TomTom as the brand that helps you breathe for your dreams #BreatheForIt, We launched the Breathe Anthem Music by the winner of the #BreatheForItVerseChallenge.
We truly understand what makes the consumer HUMAN
“Media Perspectives is the N0 1 Rated Agency in Africa (7/8)”
Mondelez International
“A+ Performance from 2012 to 2017”
Samsung
“No 1 Rated Agency SSA (2.9/4.0)”
Visa
“N0 1 Rated Agency in Africa (7/8)”
UAC Foods NG
Our Satisfied Clients
